CONTENTS

Executive summary

  • The report
  • Market size and distribution
  • The use of IR by quoted companies
  • Stock performance and IR performance – is there proof that IR works?
  • Criteria for IR success
  • Buyside and sellside perspectives
  • History and future
  • Geographical and sector analyses
  • Methodology

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Chapter 01 - Introduction

  • Key statistics
  • Buyside
  • Sellside
  • Quoted companies
  • The IR professionals’ view
  • Communication with investors
  • The way IR teams work Investors’ opinion
  • Stock performance and IR performance – is there proof that IR works?
  • The Extel performance measure
  • Key observations and opportunities
  • Senior management responsibility, IR and corporate thinking
  • Consistency and the longterm process of building reputation
  • Making the most of meeting investors
  • The investment industry and the growth in the role and stature of the IR profession
  • Compliance and disclosure
  • Building an atmosphere of trust

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Chapter 02 - Market size and distribution

  • Buyside
  • Sellside
  • Quoted companies
  • Professional viewpoint: Lene Aabo, Senior Director of Investor Relations, Novozymes,
  • Biotechnology sector

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Chapter 03 - The use of IR by quoted companies

  • Communication with investors
  • Evaluating the tools
  • Market interaction
  • Key performance indicators
  • Measuring the effectiveness of IR activity
  • Working with the buy and sellsides
  • The buyside
  • What quoted companies want from the buyside
  • Hedge funds
  • The sellside
  • Comparing the buyside and the sellside
  • The way IR teams are working
  • Budget size and spending
  • Country breakdown
  • Sector breakdown
  • IR department responsibility and influence
  • Reporting lines
  • Who are the best investors to work with?
  • Professional viewpoint: Chris Hollis, Director of Financial Communications, LVMH, Luxury Goods sector
  • The impact of hedge funds
  • Working with the buyside/sellside
  • Changes in IR practice
  • Disclosure and regulation
  • In summary

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Chapter 04 - Stock performance and IR performance – is there proof that IR works?

  • Performance considerations
  • The effect of company IR professionals
  • The influence of share performance
  • The study
  • Consistent performers
  • The Extel IR Stars
  • Performers of the future
  • Professional viewpoint:
  • Stefan Gruber, Head of Investor Relations, SAP, Software and IT sector
  • IR: A ‘glocal’ approach
  • Senior management buy-in
  • SAP’s relationship with buy and sellside
  • Importance of intelligent resource allocation
  • The well-rounded and consistent IR team
  • Summary

Chapter 05 - The criteria for success

  • Consistency and transparency
  • Quality of IR service
  • Quality of non-deal roadshows and visits
  • Proactivity of senior executives
  • Formal disclosure
  • Quality of one-to-one meetings
  • Business knowledge/insights from the IR team
  • Professional viewpoint:
  • Amanda Jones, Head of Investor Relations, The British Land Company PLC, Real Estate sector
  • Developments and improvements in IR practice
  • Regulation and disclosure
  • The importance of IR to The
  • British Land Company PLC

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Chapter 06 - Buyside and sellside perspectives

  • Buyside perspectives
  • CEO/CFO meetings
  • IR team meetings
  • Extra-financial guidance
  • Financial key performance indicators (KPIs)
  • Business-specific KPIs
  • Business/divisional director meetings
  • Ways companies can best return cash to investors
  • The effects of transition to IFRS
  • Reliability of IFRS
  • Relevance of IFRS
  • Comparability of IFRS
  • Buyside needs and expectations
  • Sellside perspectives
  • Research
  • Corporate access
  • The sellside view of quoted companies and IR
  • Professional viewpoint: Bob Kinsella, Investor Relations Manager, Munich Re Group, Insurance sector

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Chapter 07 - History and the future

  • An historical view
  • Company participation and inclusion
  • The UK and continental
  • European paths
  • The future
  • Professional viewpoint: Christian Feilmeier, former Head of Investor Relations, BMW
  • Group, Autos and Automotive Components sector

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Appendix 01 – Geographical and sector analyses

  • Geographical distribution of sellside firms – sector by sector
  • Geographical distribution of sellside analysts – sector by sector
  • Geographical distribution of quoted companies – sector by sector
  • Geographical distribution of quoted company individuals – sector by sector

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Appendix 02 - The 2006 Thomson Extel Pan-European Survey

  • Methodology
  • Timings
  • Validation
  • Fund management vote weighting
  • Brokerage vote weighting
  • Quoted company vote weighting

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List of tables

  • Table 2.1: European equity assets under management – Geographical distribution, 2006 (US$bn, %)
  • Table 2.2: European equity assets under management, by fund type, 2006 (US$bn, %)
  • Table 2.3: Geographical breakdown of assets under management of Thomson Extel Pan-European Survey 2006 voters (%)
  • Table 3.1: Annual IR budget, 2006 (US$)
  • Table 3.2: IR budgets and spending, Europe, 2006 (US$,%)
  • Table 3.3: IR budgets, spending and teams, by sector, 2006 (US$, %)
  • Table 3.4: Institutional investment firms, rated for their performance in interaction with quoted companies (Ranked 1–5)
  • Table 3.5: Buyside firms nominated by quoted companies for best ongoing feedback (%)
  • Table 3.6: Buyside firms nominated by quoted companies for best one-on-one preparation (%)
  • Table 3.7: Buyside firms nominated by quoted companies for best quality of questions (%)
  • Table 3.8: Buyside firms nominated by quoted companies for best understanding of companies’ business (%)
  • Table 4.1: Consistently high Extel-rated IR performers, 2003–06 (%)
  • Table 4.2: Extel IR Stars – fiveyear stock performance (%)
  • Table 4.3: Companies ranked 1st or 2nd in their sector in both 2005 and 2006 (%)
  • Table 6.1: Quoted companies – Ratings for IR consistency and transparency, 2004–06
  • Table 6.2: Quoted companies – Ratings for IR service, 2004–06
  • Table 6.3: Quoted companies – Ratings for IR non-deal roadshows/visits, 2004–06
  • Table 6.4: Quoted companies – Ratings for IR proactivity of senior executives, 2004–06
  • Table 6.5: Quoted companies – Ratings for IR formal disclosure, 2004–06
  • Table 7.1: Top quoted company in Europe for IR, 2000–06
  • Table A1: Pan-European top brokerage firms by sector, 2006
  • Table A2:1 Standard funds weighting (US$bn)
  • Table A2:2 Results for brokerage firms in 2005 Extel survey ranking position
  • Table A2:3 Quoted company vote weighting

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List of figures

  • Figure 2.1: Buyside firms – Pan- European aggregate distribution, by country, 2006 (%)
  • Figure 2.2: Buyside individuals – Pan-European aggregate distribution, by country, 2006 (%)
  • Figure 2.3: Sellside firms – Pan- European aggregate distribution, by country, 2006 (%
  • Figure 2.4: Sellside analysts – Pan-European aggregate distribution, by country, 2006 (%)
  • Figure 2.5: Quoted companies – Pan-European aggregate distribution, by country, 2006 (%)
  • Figure 2.6: Quoted company individuals – Pan-European aggregate distribution, by country, 2006 (%)
  • Figure 3.1: Importance of IR components (%)
  • Figure 3.2: Frequency of market interaction with divisional directors (%)
  • Figure 3.3: Importance of quarterly reporting to quoted companies (%)
  • Figure 3.4: The importance of key performance indicators (%)
  • Figure 3.5: How companies measure their own IR performance (%)
  • Figure 3.6: The value of methods of buyside contact (%)
  • Figure 3.7: What quoted companies want from the buyside (%)
  • Figure 3.8: Hedge funds – Quoted companies’ view (%)
  • Figure 3.9: Ways the sellside communicates – IR Professionals view
  • Figure 3.10: The value of types of sellside analysis (%)
  • Figure 3.11: Importance of IR department responsibilities (%)
  • Figure 6.1: What the buyside value from quoted companies (%)
  • Figure 6.2: Buyside preference in ways to return cash to investors (%)
  • Figure 6.3: Industry view of the degree of change caused by the transition to IFRS (%)
  • Figure 6.4: Industry view on the difficulty of communicating the effects of IFRS (%)
  • Figure 6.5: Industry view on the reliability of IFRS (%)
  • Figure 6.6: Industry view on the relevance of IFRS (%)
  • Figure 6.7: Industry view on the comparability of IFRS (%)
  • Figure A1: Sellside firms in Aerospace & Defence, by country (%)
  • Figure A2: Sellside firms in Autos & Automotive Components, by country (%)
  • Figure A3: Sellside firms in Banks, by country (%)
  • Figure A4: Sellside firms in Beverages, by country (%)
  • Figure A5: Sellside firms in Biotechnology, by country (%)
  • Figure A6: Sellside firms in Capital Goods (inc. Engineering & Machinery), by country (%)
  • Figure A7: Sellside firms in Chemicals, by country (%)
  • Figure A8: Sellside firms in Construction & Building, by country (%)
  • Figure A9: Sellside firms in Food Manufacturers, by country (%)
  • Figure A10: Sellside firms in Forestry, Paper & Packaging, by country (%)
  • Figure A11: Sellside firms in Household Products & Personal Care, by country (%)
  • Figure A12: Sellside firms in Insurance, by country (%)
  • Figure A13: Sellside firms in Leisure, Entertainment & Hotels, by country (%)
  • Figure A14: Sellside firms in Luxury Goods, by country (%)
  • Figure A15: Sellside firms in Media, by country (%)
  • Figure A16: Sellside firms in MedTech & Services, by country (%)Figure A17: Sellside firms in Metals & Mining, by country (%)
  • Figure A18: Sellside firms in Oil & Gas, by country (%)
  • Figure A19: Sellside firms in Pharmaceuticals, by country (%)
  • Figure A20: Sellside firms in Real Estate, by country (%)
  • Figure A21: Sellside firms in Retailers (Food), by country (%)
  • Figure A22: Sellside firms in Retailers (Non-food), by country (%)
  • Figure A23: Sellside firms in Semiconductors, by country (%)
  • Figure A24: Sellside firms in Software & IT Services, by country (%)
  • Figure A25: Sellside firms in Speciality & Other Finance, by country (%)Figure A26: Sellside firms in Support & Business Services, by country (%)
  • Figure A27: Sellside firms in Telecommunications Equipment & IT Hardware, by country (%)
  • Figure A28: Sellside firms in Telecommunications Services, by country (%)
  • Figure A29: Sellside firms in Tobacco, by country (%)
  • Figure A30: Sellside firms in Transport, by country (%)
  • Figure A31: Sellside firms in Utilities, by country (%)Figure A32: Sellside analysts in Aerospace & Defence, by country (%)
  • Figure A33: Sellside analysts in Autos & Automotive Components, by country (%)
  • Figure A34: Sellside analysts in Banks, by country (%)
  • Figure A35: Sellside analysts in Beverages, by country (%)
  • Figure A36: Sellside analysts in Biotechnology, by country (%)
  • Figure A37: Sellside analysts in Capital Goods (inc. Engineering & Machinery) , by country (%)
  • Figure A38: Sellside analysts in Chemicals, by country (%)
  • Figure A39: Sellside analysts in Construction & Building, by country (%)
  • Figure A40: Sellside analysts in Food Manufacturers, by country (%)
  • Figure A41: Sellside analysts in Forestry, Paper & Packaging, by country (%)
  • Figure A42: Sellside analysts in Household Products & Personal Care, by country (%)
  • Figure A43: Sellside analysts in Insurance, by country (%)
  • Figure A44: Sellside analysts in Leisure, Entertainment & Hotels, by country (%)
  • Figure A45: Sellside analysts in Luxury Goods, by country (%)
  • Figure A46: Sellside analysts in Media, by country (%)
  • Figure A47: Sellside analysts in MedTech & Services, by country (%)
  • Figure A48: Sellside analysts in Metals & Mining, by country (%)
  • Figure A49: Sellside analysts in Oil & Gas, by country (%)
  • Figure A50: Sellside analysts in Pharmaceuticals, by country (%)
  • Figure A51: Sellside analysts in Real Estate, by country (%)
  • Figure A52: Sellside analysts in Retailers (Food), by country (%)
  • Figure A53: Sellside analysts in Retailers (Non-food), by country (%)
  • Figure A54: Sellside analysts in Semiconductors, by country (%)
  • Figure A55: Sellside analysts in Software & IT Services, by country (%)
  • Figure A56: Sellside analysts in Speciality & Other Finance, by country (%)
  • Figure A57: Sellside analysts in Support & Business Services, by country (%)
  • Figure A58: Sellside analysts in Telecommunications Equipment & IT Hardware, by country (%)
  • Figure A59: Sellside analysts in Telecommunications Services, by country (%)
  • Figure A60: Sellside analysts in Tobacco, by country (%)
  • Figure A61: Sellside analysts in Transport, by country (%)
  • Figure A62: Sellside analysts in Utilities, by country (%)
  • Figure A63: Quoted companies in Aerospace & Defence, by country (%)
  • Figure A64: Quoted companies in Autos & Automotive Components, by country (%)
  • Figure A65: Quoted companies in Banks, by country (%)
  • Figure A66: Quoted companies in Beverages, by country (%)
  • Figure A67: Quoted companies in Biotechnology, by country (%)
  • Figure A68: Quoted companies in Capital Goods (inc. Engineering & Machinery) , by country (%)
  • Figure A69: Quoted companies in Chemicals, by country (%)
  • Figure A70: Quoted companies in Construction & Building, by country (%)
  • Figure A71: Quoted companies in Food Manufacturers, by country (%)
  • Figure A72: Quoted companies in Forestry, Paper & Packaging, by country (%)
  • Figure A73: Quoted companies in Household Products & Personal Care, by country (%)
  • Figure A74: Quoted companies in Insurance, by country (%)
  • Figure A75: Quoted companies in Leisure, Entertainment & Hotels, by country (%)
  • Figure A76: Quoted companies in Luxury Goods, by country (%)
  • Figure A77: Quoted companies in Media, by country (%)
  • Figure A78: Quoted companies in MedTech & Services, by country (%)
  • Figure A79: Quoted companies in Metals & Mining, by country (%)
  • Figure A80: Quoted companies in Oil & Gas, by country (%)
  • Figure A81: Quoted companies in Pharmaceuticals, by country (%)
  • Figure A82: Quoted companies in Real Estate, by country (%) Figure A83: Quoted companies in Retailers (Food), by country (%)
  • Figure A84: Quoted companies in Retailers (Non-food), by country (%)
  • Figure A85: Quoted companies in Semiconductors, by country (%)
  • Figure A86: Quoted companies in Software & IT Services, by country (%)
  • Figure A87: Quoted companies in Speciality & Other Finance, by country (%)
  • Figure A88: Quoted companies in Support & Business Services, by country (%)
  • Figure A89: Quoted companies in Telecommunications Equipment & IT Hardware, by country (%)
  • Figure A90: Quoted companies in Telecommunications Services, by country (%)
  • Figure A91: Quoted companies in Tobacco, by country (%)
  • Figure A92: Quoted companies in Transport, by country (%)
  • Figure A93: Quoted companies in Utilities, by country (%)
  • Figure A94: Quoted company individuals in Aerospace & Defence, by country (%)
  • Figure A95: Quoted company individuals in Autos & Automotive Components, by country (%)
  • Figure A96: Quoted company individuals in Banks, by country (%)
  • Figure A97: Quoted company individuals in Beverages, by country (%)
  • Figure A98: Quoted company individuals in Biotechnology, by country (%)
  • Figure A99: Quoted company individuals in Capital Goods (inc. Engineering & Machinery) , by country (%)
  • Figure A100: Quoted company individuals in Chemicals, by country (%)
  • Figure A101: Quoted company individuals in Construction & Building, by country (%)
  • Figure A102: Quoted company individuals in Food Manufacturers, by country (%)
  • Figure A103: Quoted company individuals in Forestry, Paper & Packaging, by country (%)
  • Figure A104: Quoted company individuals in Household Products & Personal Care, by country (%)
  • Figure A105: Quoted company individuals in Insurance, by country (%)
  • Figure A106: Quoted company individuals in Leisure, Entertainment & Hotels, by country (%)
  • Figure A107: Quoted company individuals in Luxury Goods, by country (%)
  • Figure A108: Quoted company individuals in Media, by country (%)
  • Figure A109: Quoted company individuals in MedTech & Services, by country (%)
  • Figure A110: Quoted company individuals in Metals & Mining, by country (%)
  • Figure A111: Quoted company individuals in Oil & Gas, by country (%)Figure A112: Quoted company individuals in Pharmaceuticals, by country (%)
  • Figure A113: Quoted company individuals in Real Estate, by country (%)
  • Figure A114: Quoted company individuals in Retailers (Food), by country (%)
  • Figure A115: Quoted company individuals in Retailers (Nonfood), by country (%)
  • Figure A116: Quoted company individuals in Semiconductors, by country (%)
  • Figure A117: Quoted company individuals in Software & IT Services, by country (%)
  • Figure A118: Quoted company individuals in Speciality & Other Finance, by country (%)
  • Figure A119: Quoted company individuals in Support & Business Services, by country (%)
  • Figure A120: Quoted company individuals in Telecommunications Equipment & IT Hardware, by country (%)
  • Figure A121: Quoted company individuals in Telecommunications Services, by country (%)
  • Figure A122: Quoted company individuals in Tobacco, by country (%)
  • Figure A123: Quoted company individuals in Transport, by country (%)
  • Figure A124: Quoted company individuals in Utilities, by country (%)

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